Volkswagen Commercial Vehicles is offering current owners of its vans and pickups up to £1,500 off the price of a new vehicle. The German manufacturer lost a lot of consumer confidence during the emissions scandal, and it is hoped that the new offer will prevent customers from straying to other brands.
Excluding VAT, discounts vary from £500 on the new Volkswagen Caddy, £1,000 on all variants of the Volkswagen Transporter T6 and Volkswagen Amarok, and the full £1,500 off the current generation Volkswagen Crafter.
To be eligible for the discount, vehicles must be ordered before the end of March 2016, from any of the 72 Volkswagen Van Centres nationwide. Volkswagen says that any VW commercial vehicle of any age or any model will be accepted in part-exchange, and even family members or people living at the same address can apply.
“We value those customers who have stayed loyal to us and want to thank them,” explains Andy Waite, head of sales operations for Volkswagen Commercial Vehicles. “We understand the importance of a smart, reliable vehicle to them and to their businesses, and are pleased to be able to help them kick off a successful year with a new van.”
Customers will be contacted by Volkswagen and invited to one of the manufacturer’s dedicated showrooms, and a vehicle can be recommended depending on the customer’s needs and requirements.
“With a 60-year heritage and following the launch of the new Transporter and Caddy in 2015, we know we have a fantastic range of vehicles and a broad customer base. We are pleased to be able to provide a wide range of offers and finance packages to all our customers, and look forward to welcoming them in one of our Van Centres to help them find the perfect vehicle for their needs and lifestyle.”